Showing posts with label design. Show all posts
Showing posts with label design. Show all posts

Apr 19, 2010

"Where There Is A Will, There Is RAINBOW"

We pride ourselves on not only being one of the many rug manufacturers in Nepal, but also one of the very few that have an exclusive research and development team who provide customers with design services. Currently we are researching on some very complicated Ikat textures to be able to provide customers with these designs on rugs that are found on traditional Indian sarees. Many people believe that Ikat patterns have one of the most intriguing textures in the world and if produced on a rug, they can maximize the beauty of homes in more ways one can imagine. We are currently on a quest to conquer this goal and provide our customers with one more quality than we already have in our collection for them to have a competitive edge over others in the industry.

Jan 4, 2010

Discovering Ideas...AND PROTECTING THEM


Yesterday we finally finished setting up the admin area of our new office. The past few months have been hectic with the office setup and work at the same time. However i believe there is still a lot to achieve and goals to be set with our new business strategy. More to research and discover and a lot more to protect the ideas being developed. I think this is one of the biggest flaws of the Nepalese carpet industry that we have never been able to protect our own ideas and weaving techniques. That is why i believe our industry is so vulnerable to the outside world. The solution at the moment...to blindly trust people and believe that new ideas that you researched, new techniques that you developed will not be publicized to some other manufacturer. That is the sad truth of our industry.

Picture is courtesy of Sabien Tuladhar - brainstorming ideas.

Nov 25, 2009

BACK TO HISTORY!!!


We have seen a huge change in the handmade Nepalese rug industry since the 1980's. Back in the day, clients were so excited about these handmade rugs that they actually came to Nepal and Tibet and wrote their names on looms to reserve rugs that were being produced regardless of whether it was their design or the factory's. Some clients actually rejoiced at the sight of mistakes made on these rugs just to portray that these are really handmade and one of a kind. Now, clients are really particular about colors, designs, and quality of these rugs. They do not want to see major variations in color, designs, and very particular about the quality. Of course the industry has developed to attract more competition from China, India, and Persia. And we understand the value of the end consumer paying 1000's of $¥£¢ for our products. Hence to minimize the variance in design and color, we have decided to use the Galaincha software to design and produce graphs for our rugs which not only minimizes production time but also brings extremely complicated designs as close as possible to its originality. Use of technology in today's world has turned life and work into a form of basic necessity. We need to get ahead of our competition. With extremely competitive economies like China and India, Nepal still lags behind in terms of business and economic development. We at Rainbow are here to help you get ahead of your competition like we are trying to get ahead of ours.